Website Builders – How to Choose the Best One For Your Small Business Success

You can personally build a website for your business without needing to learn how to program or train as a website designer. Fortunately, you don’t need to despair if you don’t have several hundred dollars to spend on developing a website as there are many programs and online resources available that will cost you a minimal amount to get up and running.

The dilemma is that there are so many programs including the cheap, the free and the expensive – that it has become difficult to choose which option to use to build your own business website.

1) Free Website Builders

You may be wondering where on earth you can get a website builder for free? The answer is simple; from a website host. Many or indeed most website hosting companies will give you access to a free website builder as a free resource along with the hosting package.

Unfortunately, as in life generally, things you get for free tend to come with some disadvantages.

In the first place, in most cases the free programs have limitations – one of which is likely to be that you are only permitted to build a few pages. If you want any more, you often have to upgrade to a paid version of the website builder.

Next, most of these programs while quite easy to use tend to produce very basic websites which may not be anywhere near the standard of your competitors professionally constructed websites.

Apart from these factors, web hosts website builders tend to in my opinion lack flexibility so that as your business grows and you want to add features such as polls or forms to gather information or add a video or sound media or even adverts, you may find these features are lacking and impossible to add.

Lastly, how about if you want to move your website to a new host – Sorry, a website hosts website builder is likely to be so knitted into the system it is impossible to move. You may need to start from scratch on a new website host.

2) Software Based Website Builders

In this scenario, you simply purchase your website builder from a company and download the software or you pop into a shop and buy it as a CD or DVD package. Then you follow the instructions and carry out a simple installation. Next, you allow the built in wizard software to lead you through various choices such as which design template and features to use etc., add your content and then upload your website onto your webspace on the Internet.

To successfully apply this method you will need a bit more technical knowledge than the other options as you will need to ensure that the package you have is compatible with your computer, select compatible website hosting and make sure you understand how to transfer files from your software and computer to your website hosting package.

Some of the downloadable packages come with free trials so you may be able to test the software and see if the designs are good enough and the processes are easy enough for you to work with.

Most of the time these software programs are much more advanced and provide better, more modern resources than the free hosted packages. One major advantage is that in most cases, you only need to pay once so your only further expense is your monthly website hosting.

Another advantage is that since the software is on your computer you can load your website to any web host you want and therefore can move to a new host easily and quickly whenever you want to.

3) Internet Hosted Website Builders

Online website builders are hosted on the Internet by a dedicated website builder provider company. They can be much easier to use as you don’t have to download or install the software. Rather, once you pay your fee (in most cases monthly) you are given a user name and password with which you access your web space any time you want to modify your website.

Often these programs have a free trial period as well. In some cases hosting is free unless you want extra services such as a dedicated website domain or more features.

Another advantage is that unlike the software packages, you benefit from any upgrades and extra features are added on automatically.

These programs tend to be quite easy and rapid to use and full featured. They often come with a demonstration or wizard to walk you through the whole process of creating your website.

Factors you should consider when choosing a website builder:

Clear instructions – You should either be provided with clear Step-by-Step Instructions or a video which shows you exactly what to do and how to build your website.
Designs – Before you pay make sure you check the quality of the templates they provide or if they showcase their clients go and have a look at their actual websites.
Resources – What kind of resources are they providing you? Think forward. What do you think you may need to add to your website in future – video, music, flash animation, adverts, forms, polls, downloads? Find out if the service or software provides these resources
Support – What kind of support facilities are provided? How do you contact them if you get stuck or your site is down? Don’t wait till you have a problem, find out before you sign up or buy.
Domain / Website Hosting – Will these facilities allow you to buy your own domain name or transfer it to other website hosting if and when you need to.
E-Commerce – Will these services allow you to turn your website into a shop when and if you need to. Will they accept PayPal or do they provide a shopping cart. What about security if you want people to pay you online? Are secure facilities available to you?
Free Trial – Can you start with a free trial – look for at least a 30 day website trial before you start so you can test the services thoroughly.
Ease of use – Don’t persist with a website builder that is proving difficult to use or does not work properly during your free trial. Your website builder should be easy to use and understand. If it is not, you will most likely get more and more frustrated as time goes by and stop updating your site when you ought to be updating it regularly.
Payments – Make sure you read their terms and conditions properly. How often do you have to pay and how much? Which facilities cost extra. Note that over time, a hosted solution could possibly cost you more in the long term than a professionally built website . If you are on a hosted website builder solution, check how much you would need to pay for hosting only at a dedicated website host.
Optimisation – Are you being offered any optimisation, website marketing facilities or website traffic building facilities – if so make sure these are for free or determine whether and how much you are willing to pay for them.

Finally, take a good look at the services and facilities your website builder is offering you in light of your business model and services. If you think a website builder will provide you with value for money or really help you save money in the short term then using one could really help you build your business.

The best website builder to choose will depend on whether you are technically advanced or a novice when it comes to computers. Other considerations are which features you need, future goals and how speedily you require your website to be built. If you take all these factors into consideration, you will be able to build the best possible website for your business.

Free Online Website Builders – 3 Reasons Not to Use Them

Having a website these days is practically a necessity. If you have a business and you don’t have a website you are missing out on the potential to greatly grow your business as well as to keep your current customers happy and up to date with what you’ve got going on. If you are like many people, though, the thought of building a website by yourself makes you cringe and you may not have the budget to hire an expensive web designer.

One option to quickly get a website up is to use an online website builder. Using an online website builder, you don’t need to know any HTML and you don’t need to pay thousands of dollars for a web designer to custom build your site for you. Not only that, but you can update your site yourself easily so you don’t have to call someone to do it for you when you need a change made.

There are quite a few free online website builders available today; however many of them are not all they are cracked up to be. As I am sure you are aware, nothing in life is truly free, and if you choose to use a free online website builder you may wind up regretting it in the future. Here are 3 things you need to keep in mind before deciding to use a free online website builder to create your own website.

1. Make Sure You Won’t Lose Your Files

Many free online website builders sound like a great option until you read the fine print. Often times, a free online website builder will require you to use their web hosting in order to use their builder. Then, if you decide at any time in the future that you want to move your site and change how you do things they don’t allow you to take your files with you. Often times the files are coded so they will only work with their hosting, which locks you in and makes it impossible to leave without losing all the work you have put into your site. Be sure to read everything in the fine print before signing up with a free online website builder so that you don’t wind up losing your files.

2. Make Sure You Don’t Have to Display Ads

A lot of free online website builders make their money by displaying their ads on your website. Even if it doesn’t matter to you from an aesthetic standpoint, there are other reasons that this should worry you. First off, the ads that are placed on your site are sometimes intrusive and include annoying things like pop-ups or pop-unders. These types of ads tend to drive people away from your website and can irritate your visitors. The last thing you want to do is to drive your customers away! Second, even if the ads are not intrusive, you still risk having your customers click away from your site on one of the ads, which doesn’t benefit you in any way. Research your free online website builder before signing up to make sure that you will not be required to run their advertising on your website.

3. Make Sure the Search Engines Can Find You

While free online site builders may be easy for you to use, often times they have problems that you can’t see. Many free online site builders create code that the search engines can’t read. That means that the search engines won’t be able to find your website and they will not list your site in your index. If the search engines haven’t indexed your site, then people simply aren’t going to be able to find you unless they know the address of your website. This is a major problem and it is something that can be easy to overlook since when you use a free online website builder you don’t generally see the code that is created for your page.

While free online website builders may initially seem like a good idea, when you take a closer look at them they actually can wind up costing you dearly in lost time and lost customers. Even if you have a very small budget, in almost every case it is smarter to skip choosing a free online website builder and choose an option with a low monthly fee instead. The benefit to you is that you have more control over your files, you don’t have to display someone else’s ads on your website which can lead to lost visitors and lost revenue, and you can easily be found by the search engines and increase your customer base significantly.

Tips for Choosing a Quality Website Builder

Today you will find that there are many different website builders available. A quick search in popular search engines will quickly show you how many different options are available. Of course, since there are so many options, sometimes it can be tough to figure out which builder will work best for your website. Here are a few tips you can use to ensure you choose a quality website builder so you can build a top quality website.

Tip #1 – Ensure It’s Easy to Use

First, when you are choosing a website builder, make sure that it is easy to use. It used to be thought that building a new website was extremely difficult. However, it doesn’t have to be today. Quality builders can make this task easy and inexpensive for you. Look for a good builder that will make it extremely easy for you to build and design the website you want.

Tip #2 – Pay Just Once

Another important tip is to make sure that you choose a quality website builder that only requires you to pay once. This way you are able to update your website whenever needed without having to pay more money. Some options require that you pay a monthly fee and this can get expensive.

Tip #3 – Take a Look at the Features

You’ll also need to take a look at the features of the website builder you are considering. Different builders offer different widgets that can help you quickly create great features for your site, such as a video player, photo galleries and more.

Tip #4 – Host Compatibility

There are many website builders out there that force you to store your files on the web. This means that if you want to go with a different host, you’ll lose the website that you worked so hard on. Going with an offline builder will allow you to easily make sure your site is compatible with a variety of web hosts, which makes it easier for you.

Tip #5 – Many Templates

It’s a good idea to look for a website builder that has a variety of different templates you can choose for your website. This allows you to focus on other important aspects of your site instead of trying to design the entire layout on your own. There are many templates available with the top website builder companies in a variety of different categories.

Tip #6 – Check Into Technical Support

It is definitely important that you have good technical support when you are choosing your website builder. Make sure you can get support fast, whether by live chat, email, or on the phone. You may even want to check out their support system to ensure you get the support needed if something happens to your website.

While there are many choices available among various website builders, these tips can help you to make a good decision. Consider all of these tips and then make an informed decision that will help you ensure you build a top website.

Using Easy and Affordable Online Website Builder

Over the years, the internet has proven to be an effective solution that transforms the way we do business. It doesn’t matter if you are selling a product or a service. The Internet can help you in reaching markets that had otherwise been unreachable in the past.

Before, many businesses especially start ups as well as small to mid size businesses, having a website that includes the usual E-commerce capabilities is just not in their budget.

Constructing merchant accounts and secure servers can get quite costly. Building a website may also mean encountering errors and severe time consumptions. Which is why, you must hire or use an online website builder. But what is an online website builder? Is there any affordable online website builder out there?

Well, an online website builder is an organization or software that can help you build your own web sites. It is also true that you can find a lot of online website builders, which offers affordable prices for guiding you in building your own website.

An affordable online website builder can guide you step-by-step through every aspect of setting up your own web site. One good thing about an affordable online website builder is that it guides your imagination and creativity without making you expenses higher.

It may sound impossible, but you may find an affordable online website builder that can help you create your own web site within minutes. It can also help you create professionally designed web sites that can astound your potential customers or web surfers.

An online website builder can also help you in controlling how each page is laid out and what elements on it look like. An online website builder can provide its users with options about color scheme, page layout, kinds of pages you want. They can give you with different codes that will help you make your web pages snappier or more captivating.

You can also use an online website builder without any time-consuming classes. With the help of an affordable online website builder you can create a website even if you don’t have any knowledge about HTML. You can create websites without programming skills and web site designing skills.

An online website builder can provide you with graphic design and website building solutions to improve the capabilities of your sites. You pick the look you want and the features you want; pick some pictures, write some text, and that’s it.

If you are building an e commerce website, an online website builder can also help you automate billing, invoice handling, accounting, and report generation tools to make your web sites easier to manage and handle sales.

An online website builder usually has options that can help you in expanding your web site and present a business-like appearance to your potential clients.

These affordable online website builder options usually include shopping cart, ecommerce, secure server certificates, business email, and subscriber management.

It’s a good thing that the Internet offers easy ways of finding an affordable online website builder. All you have to do is to use a reliable online search engine and put the word “web site builder”, then presto, you’ll have a wide list of online website builders. With all these, what can you ask for? Go ahead and build yourself a website.

Choose a Website Builder With Clean Code

Using a website builder to create websites is a great way to make a professional looking website without needing to know HTML. Did you know, though, that many website builders can actually hurt your chances of getting your website discovered by the search engines? It is important to choose a website builder with clean code in order to increase your likelihood of being found and listed by the search engines – otherwise you are not going to get natural traffic to your site.

Many of the website builders on the market – including both free and paid website builders – create code that the search engine spiders and robots don’t like and can’t understand. Even if you have spent hours working on your text and building your website to be optimized in every other way, if your code isn’t clean the search engines either won’t index you or they will index you much further down in the list. The code of your website can make the difference between being listed in the #1 position or the #17 position – or it could make it so you are not listed at all.

Getting a high listing in the search engines is very important since it means that you will be able to get more natural traffic to your website. If you choose the wrong website builder to create your site you could be losing serious amounts of traffic, and as a result you could also be losing many sales or customers.

There are very few website builders on the market that create clean, search-engine friendly code. The sad part is that because website builders are usually used by people who are not too experienced with HTML, most people never know that their website builder is hurting their chances of being listed by the search engines because of the code that it is creating for their page.

When you choose a website builder you need to take the time to figure out whether or not it produces clean code before you sign up. This can be difficult if you don’t know anything about HTML code and don’t know what to look for. A good way to find out whether or not the website builder you are interested in creates clean code is to visit forums or message boards and either find old posts related to the website builder in question, or make a post of your own asking others if they have any experience with a particular website builder. People are usually more than willing to help and will be happy to let you know if a website builder creates clean code or not.

By taking the time to find out in advance if your website builder creates clean code you will be saving yourself from many headaches in the long run and increasing your chances of having a successful website.

Vital Questions Before Taking Up a Web Design Project

There is no better way than asking questions to clarify what your customers or clients want. This principle is very much apt when you offer website designing services. The answers to different questions are the best way to strengthen the professional relationship between the web designer and his/her client. There are different questions for different stages of web designing especially before and after the web design work is completed.

Some of the questions that need to be asked by the web designer before taking up the website designing project should be related to the following aspects.

Type of business

If the web designer does not know the clients business, how will the web designer know what is to be offered for sale through the website or the objective of the website? The designer should ask, “What type of business do you do?” The response to this question will help the web designer to decide the purpose, the structure and the layout of the website.

Reputation

The website designer should know the current reputation of the business. The designer should ask, “What is the reputation of your services or products in the market?” If the reputation of the business is negative then the designer needs to present the website in such way that the reputation changes towards positive. If the business is reputed for quality and time delivery of the service it should be highlighted in the website.

Liking of the customer

Some of the customers like to interact in one particular language. There are customers would not like to interact in no other language than the language of their choice. The designer should ask, “What does your prospective customer like?” The logo, visual content and the color scheme should be liked by the prospective customer.

Targeted Market Segment

The targeted market segment or audience has a direct effect on the text and visual content of the website. For this the designer should ask the question, “What is your targeted market segment or audience?” It is possible that the business may want to capture the niche market or like to increase its clientele.

Competition

A website needs to be designed in such a way that the competition remains at bay. The designer should ask, “Who are your competitors and what is the difference between you and them?” to the business owner. This will let the designer know how to make the website design unique and appealing.

Frequency of updating the website

The designer should try to know the frequency of updating the content of the website. If the frequency is very high then it can have a negative effect on the prospective buyers.

Terms and Conditions of Payment

The terms and conditions of payment should be clarified before taking the web design project is taken at hand so that there is no misunderstanding in the future.

Tips on Choosing the Best Website Builder for You

Designing your own website is easier today since developers have introduced the Content Management System (CMS) platform that allows you to do it yourself. Programs built under CMS are designed to have a straightforward workflow and a user-friendly interface. Most website builders launched nowadays even include drag-and-drop features wherein all design tools are laid in one screen for easy navigation and instant preview of work done.

With a long list of web builders available, there is actually no one perfect website builder recommended by the experts. Each has its own feature, benefits and added services offered along with its own drawbacks. Following are some tips that shall help you choose the web builder right for your needs.

Choose What You Can Understand
Web builders under the CMS platform often do not require the technical knowledge for using it to create a website. Gone are those days when you had to carry a reference book for all the necessary codes or worse memorize them just to achieve the desired design. Web builders under the CMS platform are easier to use, and by simply reading the instructions or going through the tutorial, you can accomplish the task. Watching demo videos of the website builder are also a tremendous help in your quest for being the next website designer. It is best to choose a builder with 24X7 technical support that is easily accessible to keep handy just when you need help with anything.

Choose What Can Help You
Whether you’re designing your own blog site or you’re tasked to make the company’s website, it is best if you have a quick walkthrough on the features and services offered by the web builder. Some of the best attributes these builders can help you is to be able to go live in no time. please visit :
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Choose the web builder that can help you achieve a functional website in no time. This is specifically recommended for those who have time constraints in terms of launching a website. Help with SEO friendly content writing is also offered by some website builders. This can facilitate the building and hosting process for you.

Most web builders offer quick launch of the website in varying subscriptions plans or even for free. After you go through the program workflow, you can then choose the hosting service that would suit your budget. Some would go for free hosting service which often includes a sub-domain to have your site up and running in the Internet world. Some builder programs even offer monthly or yearly subscription plans for users to have a unique domain as well as the significant hosting services necessary for a safe and secured website.

Choose What You Can Afford
Choose the builder that offers maximum quality services even if you are under the free subscription. There are several web builders that offer over-the-top service pricing. Take for example some design templates that need to be paid for before you can access the premium designs, whereas some builders offers access to thousands of designs for free. When choosing the website builder, it is necessary to explore the features and services beforehand to ensure that there are minimum limitations when you start designing your site.

Choose Only the Best
Customer reviews are a rich source of information on first hand customer experience you are likely to expect from the builder. It is advisable to read some rave reviews about the service quality of the web builder you choose to go with. It is also helpful to get a quick background on the program provider and assess their credentials.

Designing your own website is more economical than hiring a professional to do it for you. By following the tips, you can decide on an easy and economical builder to create a professional looking website in no time.

Web Design – Project Lifecycle

The process of designing and developing a website can be quite overwhelming and challenging. A lot of thought, effort and discussions lead to the launch of a ‘perfect website’. Knowing how hard the entire process is, it will be a good idea to divide the website development process into different stages. This will also lead to effective team management and proper control to achieve maximum quality. Following are the steps of a web design project lifecycle:

1. Analysis

Why do you need a website? Make sure you have an answer to that one before even thinking of going further. It is particularly important in the case of Business Websites. A business must analyze why it wants a website (a business model) – to promote the business, generate revenue or offer support to customers. The website is going to a part of the system. How the web based application or website will help the existing system or the business should be basis of the analysis.

After analyzing requirements from a business perspective, it is then time to focus on user needs. Make sure you can clearly classify your target audience and establish functionalities the user will require. Never assume that you know what a customer wants. In fact it will be a good idea for a business to consult actual or potential users and discuss key factors that might affect the website (from a client’s perspective).

Input: Interviews with clients, supporting documents and mails, discussion notes, model sites etc.

Output: Cost, Size of Team, Hardware-Software requirements, supporting documents, approval, work plan

2. Specification

A ‘functional’ specification is a blueprint or a detailed plan of the website. After carefully considering business and user requirements, the next stage will be to form a website specification. What should be included in the menu, how content will be structured, how tasks should be generated etc. are some of the questions to be answered at this stage. A designer gets information on what should be presented and the programmer concentrates on functionality. Prototypes, mocked up web pages or illustrations of how a website will work are also prepared at this step.

3. Design and Development

Drawing from the information gathered in the above two stages, it’s time to determine the look and feel of your site. The web designer will create one or more prototype designs for your web site. A lot of suggestions and changes to be made are exchanged between the client and designer at this stage. Design is concerned with how the website looks and if it fits the client requirement. User Experience (UX) and Usability both come into play here. And once the layout/design is finalized, it will be safe to move to the next step of developing. The developmental stage is the point where the website itself is created. The developer takes all graphic elements from the designer and uses them to create an actual functional site. Developing requires a lot of technical knowledge and programming. Content writing for the website is also done in this stage. You can hire professional content writers or write the content yourself.

Close interaction between the design and development team is necessary at this stage. A well designed functional website should be the ideal output at this stage.

4. Testing and Delivery

At this stage, the entire web development team comes together to have a close look at minute details and test the website. Following is a checklist of things to test on your website before launching/delivery: (there are various tools and testers available online)

· Flexibility (Try varying window sizes and font sizes)

· Speed (access the site via a modem & check image size specification)

· Validation (validate HTML, CSS and check for broken links)

· Browser Independence

· Accessibility

Once the website passes the testing phase, it is time to deliver the site. An FTP (File Transfer Protocol) program is used to upload the website files to your server. After your website is uploaded to your server, the site should pass through a final last run trial to confirm if all files have been uploaded correctly and make sure the site continues to be fully functional.

This stage marks the launch of your website, its now viewable to public.

5. Promotion and Maintenance

Once a website is launched and visible to the public, the next step will be promoting the website to get visitors/traffic to the site. Various SEO/SEM techniques can be used to increase site visibility and drive targeted traffic (many web design firms offer these services). This is a very important step, because even though you have a website, it is important for people to find your site.Another important aspect is ‘maintenance’ of a website. Continuously upgrading a site with fresh content and features will increase traffic, popularity and visibility. You can continue working with your web designers to update information on your website (design firms offer maintenance services at reduced rates) or, if you prefer a more hands on approach, and update your own content whenever required, then a CMS (Content Management System) can be implemented to your website. Its implementation is decided at the planning stage where the designer will utilize software to develop a database driven site.

Outsourcing Your Web Design Projects

If you’re a graphic designer that’s looking to design websites for people you could consider joining an outsource web design team. Designing content for websites is a popular profession. There are people that have gone to school and studied the aspects of design and there are also people that have learned it on their own. All of these individuals are looking for work on the Internet. The market for web designers is flooded with people that claim to design websites trying to get clients. It makes it difficult for an independent contractor to get the right kind of exposure and work.

By joining a qualified outsourcing company you don’t need to worry about trying to find your own clients. The company creates the client base for you to pull jobs from. The company does all of the promoting as well as the collecting of fees that are involved with the jobs accepted. This is a much easier way to generate an income by doing web design work. You don’t have the stress of trying to promote your own business. You also don’t need to deal with clients about money issues the fees for your services are given to the client in advance so you don’t have to worry about not getting paid for work you have completed.

If you work with graphic design and love what you do, you can spend your time doing the part of the job that you enjoy and not have to deal with the other aspects of the business. In addition, the outsourcing company will always have a client base for you to choose jobs from. Often when you work as an independent contractor on your own, you can go several weeks without having a job to work on.

The companies using outsource web design professionals can accept jobs from all over the world. They generally also have an easy to use site that will keep your current jobs organized as well as your payments owed and payments received. If you’re looking to have steady web design work and you know how to work with the various design programs and software applications, then you should look into the types of outsourcing companies available in this field. They most likely will want to see a sample of your design work when you fill out an application so make sure you have something spectacular that you can upload to them.

Some Useful Ideas For Your Web Design Project

Creating a website is a step towards tasting online success. But creating a great website is a guarantee of online success.

And to get you a great website that not only looks good but also performs well, you can hire professional web design services and get experts to work for you. However, there are a few things that you should take care of during your web design project. Provide Samples and Examples.

Explaining your web designers about your likes and dislikes with pen and paper will do no good. Send them links of websites that have themes and designs that you like. This will enable them to get a clear picture of what exactly you have in mind and they will know what your expectations are regarding quality, layout and graphics of the potential website.

Use Web Analytics
Web analytics provide you with crucial information about your website like what content is really working on the site, what is hit most and what is left untouched. Empowered by thus knowledge, you can seek to improve the audience response of you site.

Hire Designers as well as Programmers
Some companies have different personals for designing and programming tasks. Browse through both their work samples and make sure they gel up well to get you an ideal website.

Plan for the Future
Businesses change and expand with the course of time. And you will need to update your website too. So while getting your website designed, make sure that it has an inbuilt Content Management System so that you can easily update the content as and when required. Also don’t forget to ask for raw files of any graphics.

Hosting Services
The hosting services for your website should be easy and smooth. And it is best to use a third party web hosting company to host your website. Ask your designers for recommendations and expect about 99% uptime.

Buy E-Commerce and Shopping Cart Functions
Buy e-commerce and shopping cart functions off-the-shelf for products and services on your website. Companies usually charge a monthly fee for these services.

Cost of developing a website
The cost of developing a website depends on how complex it is and how many pages it contains. In broader guides,

o A simple website of 4-6 pages should be about $400-900 for a web template. But make sure you have an appropriate CMS in place.
o A customized website should cost about $800-3,000 depending on the complexity and size.
o A website with complex functionalities is billed according to the number of projected development hours. They can cost anywhere from $40 to $200 per hour.
o A website that is driven on complex databases can cost about $50,000-$100,000.

Payment Timings
A partial payment should be make up-front with and agreement of full payment upon the completion of the project and delivery of the finished product. Make sure you include a delivery time in your proposals.